PICKUP

PICKUP - the notion of post-philosophy, locking fitting on the lifting of the traditional European classical rationality linear semantic-axiological opposition of male and female (in the context of post-installation obschekulturnoy to refuse binarizma). Postmodernism meanings funded as a rejection of the classical type of cultural space, which was based "on a single male subject presentation (K. Owen). The notion of "C." speaking universally accepted terminology in the post-tradition, the most elaborated Baudrillard: it simulates a "world in which the female principle is not opposed to male, but seduces him. Being in the nature of temptation, femininity is not a marked or unmarked term of the opposition . In the frame of reference Baudrillard S. (seducsion) is fundamentally different from the desire of both the production (producsion), bearing in reference Baudrillard sense of linearity. Intensity of S. - in contrast to the intensity of desire - is not rooted in the phenomenon of production, mastering, the authorities, but "comes from the pure forms of the game: center = no power, but as an escape detsentratsiya - an opportunity to S." exterminate "the production, tons f. finality, and (by virtue of its claim to finality) illusory. Actually, the simulation of bodriyyarovskom sense and can be interpreted as a claim of virtually-passing structure to a constant. In this context, keeping the ideas found in Derrida, tend to treat the linear (power) of the processes, mastering, etc. in the light characteristic of the classical western tradition of onto-Theo-TV-Fall-Fono-logo-centrism. " C. As such, eliminates the idea of opposition, simulating a semiotichnuyu and essentially turns the gaming environment: "the inherent temptation to game: everything rejected, reject the truth and return to the game, net game and probably instantly reviews and overturn all of the meaning and power, compel the appearance of revolve around themselves, to play the body as visibility, stripping him of his deep desire to measurement. " The process of seduction is seen as Baudrillard is based not on power but on the rejection of linear vlastnosti: Baudrillard observes a non-forcible nature of seduction, mark force is female S. weakness, said absolute informality (nevlastnost) power of women (cf. the notion of "female management style" in Sociology - regardless of the real subject of its implementation - and with the presumption of creativity dissipation, the energy loss in the modern synergetics), etc. In this regard, Baudrillard criticizes feminism as being able to withdraw the opposition of male and female, but only as different emphases are placed inside her dominance: feminists "do not understand that the temptation to rule over the means of symbolic universe, while the power is only a rule over the universe of real . According to Baudrillard, the essence of femininity is precisely to the translation of reference in the symbolic and - paradoxically - thus opening the possibility of true - outside of the simulation - touching reality: femininity "is simultaneously a radical statement of the simulation and the only way to move beyond the simulation - in the sphere of temptation. " Seduction - whatever the opposition, which is nothing like a procedural blur its boundaries, "in the seduction is nothing active or passive, there is no subject or object, there is no external or internal: it has played in two of the board, though, that there is no no boundaries separating them "(Baudrillard). Any post-philosophy as a figure of S. against the traditional "fallotsentrizma" Western European culture entails a radical interpretation of transformation of cultural spaces in general, including a rethinking of theology, and in the treatment of pereaktsentuatsiyu antropoprirodnyh relations, the constitution of culture in cash as a rule of man over nature, because "... the whole Western tradition of hierarchy that exists ... begins with the intangible spirit / semantically related to the Western tradition with the men's start - MM - see Idealism / ... and down to lay the matter" (R . Ruyter).

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